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The media economy ended the year on a steady growth pace, if the out of home category is any indication. OOH is the first medium to report fourth-quarter and full-year 2013 numbers, and it closed out a solid year with low-single-digit percentage gains. Full-year numbers for radio will be out in the next few days, … Read more

The billboard business may be less sexy than a hot, rainbow-colored gaming app, but shares of CBS Outdoor opened 7 percent higher from their I.P.O. price on Friday morning.  That was in stark contrast to the disappointing debut of King Digital Entertainment on Wednesday. King, the maker of Candy Crush Saga, opened sharply lower and … Read more

Out-of-home and mobile media are merging, as advertisers exploit the ubiquity of mobile devices to boost engagement and measure the impact of outdoor campaigns more precisely. To that end, Clear Channel Outdoor is unveiling a new global interactive mobile ad platform, called Connect, which will make CCO signage interactive by incorporating a number of mobile … Read more

PARIS–(BUSINESS WIRE)–March 17, 2014– JCDecaux SA (Paris:DEC), the number one outdoor advertising company worldwide, announced that it signed an agreement for the acquisition of 100% of CEMUSA – a FCC Group subsidiary dedicated to outdoor advertising – for an enterprise value of 80 million euros. The closing of the transaction is subject to standard regulatory … Read more

http://outofhomemag.biz/fairway-outdoor-acquires-mashburn/

Delta Media Announces OOH Creative Guru Sean Robertson as Creative Director February 20, 2014 MIAMI, FL – Independently owned Delta Media announced today that Sean Robertson will be joining their team as Creative Director effective February 18, 2014. Company officials are excited over the new hire indicating that Mr. Robertson will be a unique asset … Read more

Delta Media Announces OOH Creative Guru Sean Robertson as Creative Director February 20, 2014 MIAMI, FL – Independently owned Delta Media announced today that Sean Robertson will be joining their team as Creative Director effective February 18, 2014. Company officials are excited over the new hire indicating that Mr. Robertson will be a unique asset … Read more

Sharon is an established leader in both the out of home and general media industry. Sharon started her career in Account Services at spot television buying firm Corinthian Media in 1990 where she quickly learned the importance of relationship development and client management best practices. To extend her knowledge, she moved into the strategic planning … Read more