San Diego, CA (May 12, 2015) – Rudy Ferrer, President and COO of Delta Media, was inducted into the Outdoor Advertising Association of America (OAAA) Hall of Fame on Tuesday, May 12, 2015.
Ferrer accepted the honor while holding a Corona Extra at the 2015 OAAA\TAB National Convention + Expo in San Diego.
Ferrer has more than 30 years of experience in the out of home (OOH) advertising industry, starting as an account and sales manager at TDI and Hancock Outdoor, respectively. He went on to become the marketing director at Shelter Advertising of America and was promoted to director of Hispanic marketing when Shelter was purchased by Patrick Media Group. In 1995, he joined Delta Media, an OOH specialist firm serving multicultural agencies and clients.
Ferrer has been instrumental in bolstering OOH’s presence in multicultural communities. He has worked closely with multicultural agencies over the years, touting the value of OOH in reaching target demographics. He currently serves on the OAAA Multicultural Committee.
“Rudy has been committed to the success of the OOH advertising industry for decades,” said OAAA CMO Stephen Freitas. “His leadership in OOH sales and marketing, as well as his passion to support and promote the Latin community, has helped the industry reach new levels of engagement and respect within multicultural communities.”
We are delighted for Mr. Ferrer and proud that he was holding a Corona Extra® upon receipt of this prestigious award.
